Hi, I'm Michelle,
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Senior Exp. Designer
Designed end to end experiences that generated over $7M USD in revenue.
Product Designer
Redesigned the core loops, leading to ~$19M USD of revenue generated.
Created fundamental design frameworks, with a 150% increase in signups.
Q2 2023
Meaningfully iterating on a 10 year old design: optimizing fun, learning and engagement for 2M daily users.
Q4 2023
Adding competitive spark to player's daily rituals, encouraging engagement across 2.1m players
Q1 2019
From single digits to +500% jobs listings created: Scaling at lightning pace to generate real usage.
2021
Designing trust into fintech: building an end-to-end financial access experience for gig workers.
Q3 2024
Guiding players to competitive play, empowering users to engage deeper into product experiences.
Got some burning questions? Let's chat.
Case studies available upon request.
Send me an email
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